Jonathan Bautista is the Businessman Behind DFY Diversify, a Company Helping Entrepreneurs Succeed in E-Commerce

Jonathan Bautista is the Businessman Behind DFY Diversify, a Company Helping Entrepreneurs Succeed in E-Commerce

Jonathan Bautista is a businessman based in Atlanta who runs DFY Diversify, a company that helps entrepreneurs and investors become successful in the e-commerce industry by providing them with resources such as product selection, warehouse sourcing, distribution, customer service, and much more.

To help entrepreneurs and investors succeed in the e-commerce space, Jonathan manages a team in DFY Diversify with over a decade of experience in everything related to running Amazon, Walmart, and Shopify businesses generating millions of dollars.

“We also assist in helping entrepreneurs and investors gain access to business credit, business financing, and credit repair services.” Jonathan says.

Jonathan has dedicated much of his life to serving others, helping them achieve their goals, gain access to food, build businesses, get in shape, learn a skill that they can pass on to others, and more. In 2012, he created a non-profit bicycle repair shop to teach people how to build and repair bikes.

The goal was to educate homeless people so they could teach others and be able to foster clean, affordable, and life-changing transportation. We helped nearly 100 people access transportation without taking a single dollar from them.” Jonathan explains.

In 2015, Jonathan created a fitness training company to help people become physically active and improve their health, reduce pain while strengthening their bodies, increase their confidence and win sporting events.

I eventually transformed the business so it also provided outdoor adventure services. We organize hiking, climbing, kayaking, edible and medicinal plant education, yoga and much more.” Jonathan adds.

Come 2020, Jonathan and his team set up DFY Diversify, which initially aimed to help businesses get high quality leads using digital marketing on social media such as Facebook and Instagram.

But soon after, that goal had to be reformulated as they realized that most people did not have the knowledge to run a business, so they shifted their focus to an all-in-one service such as e-commerce. 

Our strategies progressed to Amazon, Walmart, and Shopify for fully managed operations that take care of all the resource gathering, brand recognition, supplier sourcing, warehousing, supply chains, customer service, and every other aspect of running a successful e-commerce business. To date, we have helped over 100 clients build business credit, generate cash flow and create a wealth system.” Jonathan states.

When DFY Diversify launched, the world was starting to face the COVID-19 pandemic and the migration to the digital world. This new reality helped people achieve financial freedom through the e-commerce ecosystem.

DFY Diversify initially started as a digital marketing agency, but as they grew they discovered that there was a greater demand for e-commerce so they focused their efforts on helping e-commerce companies achieve success through social media marketing for their websites.

“This strategy evolved into a completely done-for-you service so that success on these platforms is within the reach of even the average family. By offering a fully managed business, we give people their lives back. Helping them achieve the goals they have always dreamed of. E-commerce is an ever-expanding field, and we see the value in growing the community.” He says.

Today, DFY Diversify differentiates itself from its competition because they believe in customer service and customer satisfaction–their response time for customers is between immediate and up to 3 hours. This is why they have invested 10 times more in their services and foundational structures than they have in advertising.

If we are not able to generate a customer’s full investment in a year or less, we will literally pay them the difference. However, we don’t want to wait a whole year just to break even. We have specific benchmarks that each store must achieve, and if we find that the store is deviating from those benchmarks, we will solve the problem, and if it can’t be solved, we will shift the client’s investment to a more successful strategy.” Jonathan explains.

Looking ahead, DFY Diversify is aiming to add 30 new customers each month and generate a minimum amount of 10K per month in profit for each customer. In addition to expanding, they want to generate positive experiences with all their customers and turn them into lifetime partners. 

We have already achieved multiple goals this year, including adding a new sales team, expanding our marketing teams, purchasing a warehouse in Norcross, Georgia, which is trafficking $800,000 of inventory through that warehouse per month. I’d like to double that figure by July.” Jonathan adds.

If you would like to learn more about Jonathan and DFY Diversify, click here.

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